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MidwayUSA's Brand Ambassadors
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Larry Potterfield
Larry Potterfield is the Founder and Chairman of the Board of MidwayUSA. He and his wife Brenda, both country kids from Missouri, turned their passion for shooting sports into a career by opening a small gun shop in 1977 that would eventually become the industry-leading internet retailer it is today. For over 45 years, MidwayUSA has maintained an unyielding focus on Customer Satisfaction and continues to offer JUST ABOUT EVERYTHING® for Shooting, Hunting and the Outdoors.
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Brandon Palaniuk
Growing up in Northern Idaho, Brandon was constantly surrounded and immersed in the outdoors, whether it was hunting, fishing, or hiking. He found his love for fishing and, at the age of 8 years old, decided he wanted to be a professional angler. It was a dream far-fetched for a young kid in Idaho. Now he is living out that dream on the Bassmaster Elite Series, spending most of his year traveling the country with his wife and daughter. As the air begins to cool and September rolls around, he is then drawn to the wild places the Elk call home.
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Outdoors Allie
Allie was born in Pittsburgh, Pennsylvania and was drawn to the outdoors as a young girl. She grew up horseback riding, camping and fishing with her family, and playing sports. During her college years at the University of Pittsburgh, she discovered hunting through her then boyfriend, now husband, Nick. She started documenting and sharing her outdoor adventures on social media in 2015 through “Outdoors Allie” as a way to connect with like minded folks; those who hunt for their food, care deeply for wildlife, public land conservation, and enjoy sharing a cold one around a campfire. Her go-to cocktail is a spicy margarita from scratch and her guilty pleasure is eating raw cookie dough. As a kid she swore she'd have a dog of her own and now she can proudly say, she does.
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Midwest Whitetail
Midwest Whitetail is a high quality cinematic online hunting show produced in a semi-live format. This format allows content to be viewed extremely close to real time, often within 24 hours of the event's occurrence! This gives viewers exclusive updates and guidance in pertaining weather fronts and animal behavior stages. Midwest Whitetail also encompasses a large regional pro staff covering nearly the entire country furthering content collection and production in real time depiction.
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Scott Linden
Scott Linden is the host and creator of Wingshooting USA, the most-watched upland bird hunting TV show in the country, and has hunted in 26 states with over 300 bird dogs. Author of three books and countless magazine articles, Scott creates an ongoing series of informational videos under the Upland Nation moniker, as well as the Upland Nation podcast available on all podcast distribution platforms. Scott was the first to produce hunting and fishing shows in high definition, which have aired on Discovery Channel, History Channel, Outdoor Channel and NBC Sports. His current series airs on Outdoor America, Hunt Channel, Outdoor Action and Waypoint TV.
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Magic Prepper
Magic Prepper's goal is to provide the preparedness community with information surrounding the concept of surviving a variety of disaster scenarios. Research-driven topical discussions, survival gear testing, food storage and firearms evaluation are all part of the equation we're all trying to solve. How do we not only survive a cataclysmic event, but thrive in the aftermath? As an American patriot and avid 2nd Amendment supporter, it is important to understand that we have a responsibility to our families, friends, and communities to prepare for whatever challenges may come our way in the future--as well as to maintain our freedoms and safety thereafter.
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Banana Ballistics
Banana Ballistics is a YouTube channel based around firearms related content. Whether videos involve penetration testing, cartridge breakdowns, or anything else firearms related, Banana Ballistics is dedicated to making the content as entertaining and educational as possible.
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Mark Rose
Mark Rose has been fishing professionally since 2000 and earned over $3 million in winnings throughout the course of his career, fishing FLW, BASS, MLF and UMF Tournaments. Mark solidified his status as one of the top-tier anglers in the world and one of the most successful anglers in FLW history by achieving 2018’s FLW Tour Angler of the Year, eight tour-level wins and 61 top ten finishes. Mark also received the honor of being selected as a member of Team USA at the Black Bass World Championship in South Africa. Since being selected for the Major League Fishing Tour in 2019, Mark won a Patriot Cup Championship, has qualified for most Cups, Heavy Hitters and all REDCREST Championship events.
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Brandon Lester
Brandon Lester is in his 10th year as a professional angler on the Bassmaster Elite Series. He was born and raised in Fayetteville, TN, and that is still where he calls home. Brandon was introduced to the outdoors by his Dad and Grandfather at a very young age. He grew up fishing creeks, rivers, farm ponds, and lakes throughout middle Tennessee and north Alabama. Besides his obvious love for fishing Brandon is also a very avid turkey hunter and also enjoys chasing whitetails in the fall and winter. Brandon is a family man and he and his wife Kimberly have two daughters, Leann and Shiloh who also enjoy being outdoors. During his downtime you’ll likely find Brandon and his family camping at one of the many great campsites that Middle Tennessee has to offer.
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Zack Birge
From fun fishing to club fishing, FLs to Toyota Series, BASS Opens to College fishing, to winning a Championship... all secured Zack a spot as a professional angler. At the young age of 31, this former Rookie of the Year enters his eighth year on the Major League Fishing Bass Pro Tour. He travels the nation with his wife, Kristina and their children Emma and Reed. Zack and his family reside in Blanchard, OK. He earned an A.A.S in Wind Turbine Technology from Oklahoma State University. During his short time there he also won a College BASS National Championship. Zack is also passionate about waterfowl and turkey hunting during his off season. He travels the states filming a YouTube series, Fowl Militia. He and his wife cannot wait to show their children about the great outdoors. Zack and Kristina are also passionate about living a healthy lifestyle and train together several times a week at the CrossFit box.
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Lever Action Kid
The Lever Action Kid started shooting sports at nine years old. In 2020, he started competing actively in Cowboy Action Shooting matches. In 2022, The Lever Action Kid had a clean sweep of the SASS Cowboy Action Buckaroo category with wins at the Oklahoma State, Southwest Regional, National, and SASS World Championship. The Lever Action Kid enjoys all shooting sports and has had the opportunity to shoot some amazing firearms thanks to the friendly community of firearm enthusiasts. He enjoys most things outdoors, including fishing and hunting. If you ever see him at the range, feel free to say hello and get some pointers on Cowboy Action Shooting.
